A Word for Preachers...Robinson on Application and the Grace of God

"Early in the sermon, therefore, listeners should realize that the pastor is talking to them about them. He reaises a question, probes a problem, identifies a need, opens up a vital issue to which the passage speaks. Application starts in the introduction not in the conclusion. Should a preacher of even limited ability deal with them from the Bible, he will be acclaimed a genius. More important than that, he will through his preaching bring the grace of God to bear on the agonizing worries and tensions of daily life."

Haddon Robinson
Biblical Preaching: The Development and Delivery of Expository Messages